Research Methods in Business is a very interesting subject as it awakens your third eye. It gives you insights into business, markets. entrepreneurship and can be practically used in any walk of life.
The objective of the subject is :-
1. To get the student thinking
2. Questioning the known
3. Never be satisfied with the the obvious
4.Bringing out the importance of research
5. Lead you to discoveries and ideas
Wishing you all the best in your journey as researchers. Hope you discover the undiscovered
As it was the 1st lec of fundamentals of research taught by MONA MA’AM, IT started off by MA’AM telling us the subjects in 3rd SEM and the respective prof.teaching us. Then MA’AM stared by explaining the meaning of research. Some meaning of research given by experts like GRINNELL, DREW, MONETTE ET AL, NEWMAN, and BAILEY was discussed. Then ma’am gave us some of the key words that we need to take care of while doing the research like CAREFULL, SYSTEMATIC.SEARCHING FOR FACTS, ASKING QUESTIONS, SCIENTIFIC EXAMINATION, and SOCIAL AND PSYCHOLOGICAL FORCES AND DATA GATHERING. Followed by objectives, significance and types of research, in that the 1st type of research is fundamental research also known as BASIC or PURE.MA’AM also discussed a CASE STUDY on “VICKS”. Later on ma’am asked few students few questions as what was taught in the lec……and this was the END of the lec.
ReplyDeleteMEANING OF RESEARCH was well explained and it didn’t take time to understand. Followed by some KEY WORDS FOR DOING THE RESEARCH. Later on OBJECTIVES.SIGNIFANCE AND ONE OF THE TYPE OF RESEARCH was explained. OBJECTIVES were a bit difficult to understand as new word came in, but significance and types was easy.
IN SHORT IT WAS A GOOD LEC…………………….
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ReplyDeleteIN OUR 3rd SEM,MONA MA'AM TEACHING US THE SUBJECT NAMED FUNDAMENTAL OF RESERACH. WE HAD 1ST AND 2ND LEC OF MA'AM EXPLAINED A VERY NICE CONCEPT RELATED TO RESERACH.IN LEC MA'AM FIRST DISCUSSED THE MEANING OF RESEARCH. RESEARCH IS VERY IMPT IN EACH AND EVERY FIELD AND ALSO HELPS TO TAKE NECESSARY FURTHER STEPS.SHE ALSO INFORMED THAT THIS IS POSSIBLE ONLY WHEN RESEARCH IS ACCURATE AND INFORMATION SHOULD BE CORRECT.
ReplyDeleteAFTER THAT,SHE EXPLAINED TYPES OF RESEARCH ie 1.BASIC RESEARCH:-SUGGESTIVE IN NATURE
2.APPLIED RESERACH:-CONCLUSIVE IN NATURE
3.DESCRIPTIVE RESEARCH:-DESCRIBE(WHO,WHERE,WHAT,HOW)
*EX POST FACTO RESEARCH:-NO CONTROL OVER VARIABLE
4.HISTORICAL RESEARCH:-BASED ON PAST RECORDS
5.EXPLANATORY RESEARCH:-HELPS YOU TO DEFINE PROBLEM WELL
6.EXPERIMENTAL RESEARCH
7.CASE STUDY APPROACH:-INTENSIVE STUDY OF COMMUNITY
8.QUANTITATIVE RESEARCH:-IT IS PRECISE
9.QUALITATIVE RESEARCH:-IT IS COMPLEX ,CANNOT BE DESCRIBE
SHE EXPLAINED IN VERY DETAIL BY GIVING EXAMPLES AND ALSO BY ASKING QUESTION TO ALL BECAUSE OF THIS CONCEPT HAD BEEN CLEARED.
IT WAS A NICE LECTURE AND ALSO VERY INTERESTED AND INFORMATIVE........
Lecture Date: 19th November, 2010.
ReplyDeleteTypes of Research was taught in the lecture. The 9 types of research are as follows:
1. Fundamental Research (basic or pure)- It is concerned with generalization. Eg: Maslow's theory of need.
2. Applied Research - It is conclusive in nature. Helps find the solution to problem.
Eg: research to identify social, economical or political trend that effect a particular brand.
3. Descriptive Research - It answers questions such as WHO, WHAT, WHERE, HOW? ?It is also known as Ex post factor. Eg: frequency shopping.
4. Historical Research - Research based on the past to anticipate the future. Here information should be authentic and clear.
5. Explanatory Research - It is formulative in nature used to define a problem well.
6. Experimental Research - It is manipulative in nature.
7. Case study Reseach - Used to generate Hypothesis. Hypothesis is a proposition put for verification which may be right or wrong.
8. Quantitative Research - It is based on measurement of quantity or amount.
9. Qualitative Research - It is based on Quality or kind.
Difference beteen Quantitative and Qualitative REsearch:
Quantitative Research is Objective, concise and narrow in nature. It can be measured and strives for generaliztion, whereas Qualitative Research is Subjective, complex and broad. It is interpretive and strives for uniqueness.
Feedback: The lecture was interesting. The best part was when Ma'am kept revising all that was taught again and again. The game helped in understand the concepts better. In a nut shell the lecture was a fruitful one.
MA'AM STARTED LEC BY EXPLANING IN DETAIL THE DIFFERENCES BETWEEN OF QUANTITATIVE & QUALITATIVE . FURTHER SHE TOLD THE MEANING OF INSIGHTS:-EVERCHANGING BEHAVIOUR OF CONSUMERS IN QUALITATIVE UNDER THE OBJECTIVE.
ReplyDelete2.SAMPLES
3.DATA COLLECTION:-IN QUALITATIVE ,THE DATA ANALYSIS :-NON STATISTICAL
IN QUANTITATIVE:-DATA ANALYSIS :- STATISTICAL
4.OUTCOME:-IN QUANTITATIVE,RECOMMEND A FINAL CAUSE OF ACTION
IN QUALITATIVE,OUTCOME IS NOT CONCLUSIVE
AFTER THAT,SHE EXPLAINED ABOUT #CLASSIFICATION OF QUANTITATIVE APPROACH
IN THAT SHE TOLD ABOUT;-
1.INFERENTIAL APPROACH MEANS WHAT WE UNDERSTAND BY NUMBERS FOR EX.SALES RECORDED BY N NUMBER OF BUSINESSMEN
2.EXPERIMENTAL APROACH :-BECAUSE OF CERTAIN THINGS ,CERTAIN THING HAPPENING EX. BY DOING ADV,THE SELLS MAY BE INCREASE OR DECREASE.
AD-CAUSE AND SELL-EFFECT
3.SIMULATION;-CREATION OF ARTIFICIAL ENVIRONMEENT
EVEN SHE TOLD THE MEANING OF
1.ENTHOGRAPHIC;-DO NOT WORK ON OTER CULTURE
2.PHENOMENONLOGICAL:-TALK WITH EXPERINCED PEOPLE
3.FIELD RESEARCH
EVEN IMPORTANCE OF RESEARCH IN MANAGEMENT DECISION EXPLAINED BY MA'AM AND VARIOUS AREAS OF RESEARCH
THE CONCEPT TODAY LITTLE BIT DIFFICULT TO UNDERSTAND BUT SHE EXPLAINED IN VERY SMOOTHLY AND BY REPEATEDLY TAKING REVISION BECAUSE OF THIS OUR CONCEPT HAD BEEN CLEARED
AND ALSO I LIKE LECT,BECAUSE OF NUMBER OF EXAMPLES SHE GAVED RELATED TO CONCEPT .
The lec was countinued by ma'am explannin the difference between QUANTITATIVE and QUALITATIVE RESEARCH in reference to their objectives, samples,data collection, data analysis and outcome.
ReplyDeleteIt was their by countinued by the explanation of CLASSIFICATION OF QUANTITATIVE APPROACH.
The points elaborated in this topic were INFERENTIAL APPROACH , EXPERIMENTAL APPROACH AND SIMULATION.
In countinuation ma'am explained the details of CLASSIFICATION OF QUALITATIVE APPROACH, thus explainin and defin terms such as ENTHOGRAPHIC, PHENOMENOLOGICAL AND FEILD RESEARCH.
Thereafter ma'am told us about the IMPORTANCE OF RESEARCH IN MANG DECISION.
The lecture was concluded by the explanation of VARIOUS AREAS OF RESEARCH .
THE LEC WAS MADE INTEREASTIN BY THE VARIOUS EXAMPLES GIVEN IN RELATION TO THE TOPIC IN ORDER TO GET THE TOPIC CLEAR .MA'AM AS USUAL EXPLAINED AND REVISED THE 1 TOPIC BE4 MOVIN ON 2 THE OTHER 4 US TO UNDERSTAND THE CONCPT CLEARLY. THE LEC WAS ALSO INTERACTIVE AND INFORMATIVE AS SHE HAD CAPTURED THE ATTENTION OF ALL THE STUDENTS WID HER EXAMPLES AS WELL AS QUESTIONS.
Hello ma'am
ReplyDeleteThanks for catching us bringing us in an informative lecture that we were not going to attend.i did not even know it was my turn to comment on the blog.if i would not have attended ,i would have in a big mess.
Maam you started of with the topic RESEARCH PROCESS.There were 4 steps in all.They are as follows:
1)formulating the research problem
It includes converting the general problem into a specific 1.so that the common route cause of the problem is derived and solved.
2)objectives of the research
IT explains the aims that the researcher intends to achieve through the research.
3)Extensive literature survey
It includes things that can prove to be helpful to the reseacher.
4)Developing the working hypothesis
Hypothesis provides the focal point of research.it sharpens the thinking and focus of researcher.
maam,
The next topic was,
How to make a problem statement?
4 elments are necesaary for a problem statement
They are as follows:
1)unit of analysis
2)characteristic of interest
3)time and space boundaries
4)environmental conditions.
Lecture became more interesting when our classmate Raj was made to say about the problems of the class and mirage.specially by taking the names of the individuals.after his sporting answer he got his cell back which you had confiscated that too without any fine.
I just realised i cmmented on the wrong blog dayz ago MA'AM! So here i post it again.
ReplyDeleteOn our lect on d 23rd we basically studied d definition of research wch ws a beautiful compilation of 5 key terms!
The objectives nd significance of research was also discussed in dis lect.
We learnt hOw d role of research has increased in modern tyms as it provides a basis fo almst all govt policies of our economic system and also how it helps solve various problems of industry, business nd social problems.
-Manasvita.
November 24, 2010 11:06 PM
Ma'am started lectures with very less student in class.she recap whatever we had studied till last lecture related to research.she started explaining with longitudinal design which is based on panel data{group of 8-10 people and also they meet regularly ,weekly,monthly etc people are paid for it.
ReplyDeleteshe also explained the advantages of longitudinal design that is large amt of data can be collected and also more accurate than cross-sectional.
further she told about dis advantages of longitudinal design i.e refusal to co operate,morality,payment,response bias.
After,relative adv and dis adv of longitudinal and cross-sectional design she explained.causal research which to determine the relationship between the causal variables and effect.
she did little activity with us to identify the type of research.and also explained a comparison of research design between exploratory,descriptive and causal
i found that lecture was very interested by asking question to student and also by explaining in very smoothly manner.
In the combine lecture mam started the lecture with the new topic SAMPLING.she started the topic with the explanation of :
ReplyDelete1.BASIC TERMS:
a.Population:finite and infinite collection of individuals.
b.census:the complete enumeration of a population or group at a point in time.
c.Sample:a part of population.
d.Sampling error:difference between a population value and an estimate thereof.
e.Bias:an effect which deprives statistical result of representation by systematically distorting it.
f.Biased sampling:sample obtained from biased sampling process.
g.Element:single member of the population.
Subject:single member of a sample.
Sampling design:definate plan for obtaining a sample from sampling frame.
h.Census :if all respodents in the population are asked to provide information.
i.Sample survey:survey which is caarried out using sampling plan.
2.criteria ans the condition favouring the use of sample and census with refrence to
a.budget.
b.time available.
c.population size.
d.cost of sampling error.
e.cost of non sapling error.
3.SAMPLING:process of selecting the sufficient number of element from the population.
4.Managerial objectives of sampling
a.data are representative of popualtion.
b.sufficient accuracy.
using research resources effectively.
5.Reaasons for sampling:
a.lower cost.
b.greater accuracy of result.
c.speed in data collection.
d.avalability of population element.
6. advantages of sampling{cheaper,magnitude of operatio is small,greater economy of effort,collect more detail information}
7.disadvantages{info needed on every unit,errors, etc}
8.sampling design process
a.define population.
b.identify sampling frame.
c.specify sampling method.
d.determine sample size.
e.select the sample
9.types of sampling methods.
a.probability sampling
b.non probability sampling
i think lec was quiet interesting n mam explained in a very good way n got to know more about was sampling is all about.
hello ma'am
ReplyDeleteone of the most awaited lec of sybms-a class as from today our research presentation were started. we all were quite excited n the student who were presenting were quite nervous but at the end everything was on track.hardwork on the part of students were appreciable n the topic which was covered is simple n easily understand.hence we had quite informative day.
thank you
Hello ma’am
ReplyDeleteSampling chapter is abit tough but very interesting to study… in the next lecture you taught us 4 types of sampling.
1) Simple random sampling- it is based on lottery system. in this each element in the population is known.
2) Systematic sampling – in this sample is chosen by selecting randomly from the sample framework .the sample is determined by dividing the population size by the sample size.
3) Stratified sampling-it is a 2 step process in which the population is partitioned into strata. The strata are mutually exclusive and collectively exhaustive. It can be further classified into proportionate and disproportionate sampling
4) Cluster sampling-the target population is divided into mutually exclusive and collectively exhaustive sub population called cluster. For each cluster all elements or sample is drawn…… vidhi patel bdiv